The red-hot streaming show features newsmaking interviews, with a heavy emphasis on tech. Now they will do it for OpenAI: "The standard communications playbook just doesn't apply to us."

OpenAI is getting into the media business.

The AI tech giant has acquired TBPN, the red-hot streaming show that covers big business, with a heavy emphasis on tech. The show will continue to stream on YouTUbe, X and every pother platform where it is available, and OpenAI CEO of applications Fidji Simo told employees at the company that it will have editorial independence.

“TBPN will continue to run their programming, choose their guests, and make their own editorial decisions,” she wrote in a note to staff. “That’s foundational to their credibility, and it’s something we’re explicitly protecting as part of this agreement.”

So why is OpenAI buying the Gen Z CNBC? It’s about helping the company communicate.

“As I’ve been thinking about the future of how we communicate at OpenAI, one thing that’s become clear is that the standard communications playbook just doesn’t apply to us,” Simo wrote. “We’re not a typical company. We’re driving a really big technological shift. And with the mission of bringing AGI to the world comes a responsibility to help create a space for a real, constructive conversation about the changes AI creates—with builders and people using the technology at the center.”

The Source: https://www.hollywoodreporter.com/business/digital/openai-buys-tbpn-streaming-business-show-1236554634/